Legal

Seller agreement

Effective date: 29 October 2026 · Last updated: 29 October 2026

Selling live is fun, and it works because buyers trust what they see. This agreement sets out what we expect from sellers and what you can expect from us.

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This agreement

This Seller agreement applies when you list lots or host shows on LiveBid. It adds to our Terms of Service. If they conflict on a selling matter, this agreement applies. You are the seller of record for every item you sell, and each sale is a contract between you and the buyer.

Your seller details

Under the Consumer Protection (E-Commerce) Rules, 2020, buyers must be able to see who they are buying from. You agree to give us, keep up to date and let us display:

  • your legal name or business name, and your business address;
  • customer care contact details;
  • your GSTIN and PAN, where applicable; and
  • any other information the law requires.

We may verify your identity and bank account before you can go live or receive payouts.

Accurate listings

  • Describe items honestly, including brand, model, size, condition, and any defects, repairs or missing parts. Show them clearly on camera.
  • Disclose condition plainly: new, like new, used, or for parts. Do not hide flaws.
  • Have it in hand. You must own the item and have it in your possession when you auction it. No pre-orders, drop-shipping or items you have not yet received.
  • State the shipping charge before the lot opens. You cannot add charges after the auction.
  • Only sell genuine items. Counterfeits and replicas are banned.

Prohibited and restricted items

Do not list anything on our Prohibited items list. Restricted categories, such as high-value jewellery and watches, need our approval and proof of authenticity before you list them.

Fair auctions

  • No shill bidding. Never bid on your own lots, and never ask anyone (friends, family, staff, other accounts) to bid to raise the price.
  • Do not cancel or end a lot early because the price is lower than you hoped.
  • Honour every winning bid. If you do not want to sell at the opening price, set a higher one.
  • Never ask buyers to pay outside LiveBid or to cancel and rebuy off-platform.

Livestream conduct

When you go live, your camera and microphone broadcast to everyone in the room. Follow our Community guidelines:

  • show the actual item being sold, not stock images, and answer questions honestly;
  • no nudity, sexual content, hate speech, violence or illegal activity;
  • do not broadcast music, video or other content you do not have rights to;
  • keep other people out of shot unless they have agreed to appear;
  • moderate your chat and report abuse.

Shipping

Ship within 3 business days after the buyer pays, using a tracked service, and add the tracking number to the order. Pack items securely. You are responsible for the item until it is delivered.

Do not ship an order until it shows as paid. See the Shipping policy for combined shipping and damaged items.

Fees and payouts

  • Platform fee: 5% of the final sale price, only on items that sell. Listing, going live and unsold lots are free.
  • Payment processing: Razorpay's fee, at Razorpay's rate, is deducted from your payout.
  • Payouts become eligible after the buyer has paid (within 48 hours of winning) and you have marked the item shipped with tracking. They are sent on this schedule: [PAYOUT SCHEDULE, e.g. weekly].
  • We may hold a payout while a claim, chargeback or fraud review is open.

See Fees & pricing for a worked example and how refunds affect fees.

Taxes

You are responsible for all taxes on your sales, including registering for, charging and paying GST where you are required to, issuing invoices to buyers where required, and paying income tax on your earnings.

Where applicable, as an e-commerce operator we may be required to collect tax at source (TCS) under section 52 of the Central Goods and Services Tax Act, 2017, or to deduct tax under the Income-tax Act, 1961, from amounts paid to you. Any such amounts are shown on your payout statement, and we will provide the details you need to claim credit for them.

Refunds and cancellations

  • If a buyer's claim (item not received, significantly not as described, or counterfeit) is approved, the buyer is refunded and the amount is recovered from you, including from future payouts.
  • If you must cancel a paid order (for example, the item was damaged before shipping), cancel it promptly in the app. The buyer gets a full refund. Frequent cancellations hurt your account standing.
  • Full rules are in the Refund policy.

Chargebacks

A chargeback happens when a buyer disputes a payment with their bank. We will tell you and may ask for evidence such as tracking, proof of delivery and stream recordings or photos. If the chargeback is decided against you, the disputed amount and any related bank or processor fees may be deducted from your payouts or charged to you.

Account standards

To keep selling, you need to maintain good performance, including:

  • shipping on time with valid tracking;
  • a low rate of seller cancellations and approved buyer claims;
  • following these rules and the Community guidelines.

If standards slip, we may warn you, limit how many lots or shows you can run, hold payouts, or suspend selling. Serious breaches such as fraud, counterfeits or shill bidding can lead to immediate suspension.

Contact

Questions about selling: [CONTACT EMAIL]. Complaints can also go to our grievance officer, [GRIEVANCE OFFICER NAME], as described in the Terms of Service.

⚖️ Please note: This document is a template and not legal advice — have it reviewed by a qualified lawyer before launch.